The Incorporated Society of British Advertisers (ISBA) has appointed Nick Louisson as its director of agency services.
In this important area for ISBA members, Louisson will be responsible for providing marketing and procurement members with advice and guidance to ensure they make the ‘best decisions’ with regards agency management.
The new director of agency services will also be responsible for the society’s Marketing Services Framework Contract, Pitch Positive Pledge and running the marketing procurement working group COMPAG.
Prior to his appointment, Louisson was the procurement manager for media across Europe at Sky for almost four years. He has also held marketing procurement roles at TalkTalk (UK) and Kimberly Clark (Australia).
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“ISBA is thrilled to have Nick on board. He has an excellent track record in marketing procurement and as a previous ISBA member understands what marketers and procurement teams need from us to support their agency management,” ISBA director general Phil Smith said.
Louisson will start as director of agency services with immediate effect, with the previous director, Andrew Lowdon, now acting as a consultant for the company.
“ISBA has played an important role in my learning and development over the years,” Louisson added.
“I’m excited to have the opportunity to do the same for our many members. I look forward to meeting you soon.”
