Creative agency VCCP London has today (18 November) appointed Clare Hutchinson as its new chief strategy officer (CSO), with the incumbent Michael Lee taking up the CSO post for the wider VCCP Partnership.
Hutchinson had initially joined as deputy chief strategy officer in July last year and had been responsible for the day-to-day running of the Mondelez account as global lead.
In her new role Hutchinson will lead the VCCP London team, which has expanded significantly over the past 12 months to around 50 members of staff.
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“Clare is the nicest person in strategy as well as a brave and passionate leader. Over the past 18 months she has driven undeniable results and transformation,” VCCP Partnership chief strategy officer, Michael Lee said.
“Since her arrival in the midst of lockdown, she has fulfilled a multitude of roles quite exceptionally, starting with the strategic leadership of one of our biggest global accounts, Mondelez, to managing our senior planning team, and being a highly valued member of the VCCP London management team.”
Prior to joining VCCP, Hutchinson had held a variety of senior roles for a variety of leading creative agencies including Havas, WCRS, Enginge and AMV BBDO.
Hutchinson herself commented: “VCCP truly sees people and their unique capabilities, and deeply cares about and protects creative and strategic thinking— thinking that not only leads to powerful work, but more importantly transforms brands and businesses. I’m honoured and excited to be continuing to build VCCP’s planning excellence.”
