Creativity is under siege, with AI generation and budget pressure making it hard to justify time for creative thought.
To get a clearer picture of the future of creativity, Frontify, in association with Adweek, conducted an exclusive survey of more than 200 creative marketing leaders at brands and agencies.
Get key insights about:
- Why creativity is key to standing out in a noisy market
- Why brands are struggling with the new creative demands
- The need for a better balance between performance measures and brand building
Download the free report to uncover in-depth insights into what the future of marketing could look like.